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Final Campaign Results included reviews, articles
and news releases at:
Time Magazine
Entertainment Today
CNN
Computer Gaming World
Stuff Magazine
PC Gameworld
Game Now and Game Pro Magazines
Consumer Electronics
Houston Chronicle
Alternative Press
Philadelphia Inquirer
KNTV- San Jose
Las Vegas Review Journal
Scripps Howard News Service |
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| Worked for Gathering,
PC Publisher and parent company Take-Two
New York and London offices, along with Industry
Media of New York City to promote and market
the new PC video game Space
Colony. Was responsible for the creation and management
of the media database that was used for all press mailings,
media alerts and correspondence, including our final review
mailing to over 900 media outlets. Executed our Holiday
Gift Guide and Preview Copy campaign which included mailings
and follow-up correspondence to approximately 300 select
magazines, newspapers, online and broadcast contacts.
Market research and analysis of new media outlets and
identification of key local affiliate broadcast targets
and websites for our final review mailings. |
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Created a heavily researched, and extensively
detailed statewide database of private and corporate foundations
to be used in funding applications. Studied with Allison
Supansic at the Hogg Foundation Library in Austin to organize
a system for the department to match funding needs with
prospective donors. Researched departmental programming
and University development projects to ensure that the
database included usable contacts that highlighted key
areas of interest.
Assisted the Chair in Alumni communications and event
planning for departmental events. Assisted in the planning
and coordination of the 2000 anniversary alumni celebration. |
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| Endowment Campaign Consultant. Personally
requested by the Headmistress of the school to train and
provide coaching and experience for fund raising representatives
for their 4 million dollar endowment campaign. I worked
with development represented to prepare them for alumni
and foundation visits and interviews. I researched prospective
donor candidates and organized detailed role-playing scenarios
and improvisation situations so that each one of our campaign
associates had the best chances for success. |
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